Gee + Chung Design Logo
Project 05 of 09
iAsiaWorks Accordion Fold Brochure
Image 01 of 04
Our solution uses an accordion-fold format inspired by classic Asian folding screens. Intended as a handy reference piece, the pocket-sized brochure uses the front and back cover to clearly define who iAsiaWorks is, and what the company does.
The front "marketing" side introduces iAsiaWorks services, combining Asian and technology visuals. The back "reference" side provides useful travel tips on language, climate, time, currency and business protocol for each country of operations. The promotion was highly successful in building name recognition for the company and providing useful reference information for its audience.
Recognition
American Corporate Identity, 2002
Rockport Graphic Design That Works, 2004
Rockport Promotion Design That Works, 2001