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Project 09 of 09
DCM Year of the Dog Lunar New Year Party Online Invitation
DCM is a leading Silicon Valley venture capital firm with significant investments in Asia. DCM hosts its own Lunar New Year Celebration in China to demonstrate its commitment to the the firm’s technology ventures throughout Asia and promote networking among their entrepreneurs and investors.
Our solution uses the company's initials to create the festive ornamentation on the Chinese lunar calendar animal, revealing the dog’s silhouette at the end. The gradated pattern of dogs is utilized to symbolically suggest the concept of attendees gathering to celebrate and network.
Adobe Creative Suite 3 Workflow Guide, 2007
Rockport Design for Special Events, 2008