The platen press wheel and gear, ink blob and woodblock letters, and ink brayer streak illustrate the depth of color achieved by overprinting. The composing stick, line gauge, and dot screen showcase the ability of letterpress to transform fine detail into a delightfully tactile experience. The design created an impressive showcase for Neenah Paper’s Crane’s LETTRA 90 lb. Cover Ecru White, whose quality, color, and texture convey the timeless character and depth of impression which makes letterpress unique. The print was an overwhelming success, with over 100 posters sold on www.thebeautyofletterpress.com to support the Hamilton Wood Type & Printing Museum in Two Rivers, WI, dedicated to the preservation, study, and use of wood type in letterpress printing.