IBM Software Station Stationery
The letterhead, envelope, and mailing label use a series of emanating rays to convey the concept of electronic delivery of software on-demand via satellite transmission. The primary colored bars define the typing format margins and reference the kiosk color scheme.
The presentation folder uses the logo to create a unique closure. The folder's silver front provides a striking contrast to its blue back. The inside features a background pattern of the program's innovative customer attributes.